Reddit marketing · r/SideProject

How to market on r/SideProject without getting banned

Makers shipping side projects and sharing what they built. Builders and early adopters who actively want to see new products — one of the most promotion-friendly corners of Reddit. Here's how to show up there the right way — and how FounderReply helps you do it on your own account, through Reddit's official API, with a human approving every word.

Your own account · official Reddit API · human-approved · no scraping, no bots

~250k
members (approx.)
open
self-promotion tolerance
Official API only
your account, never a bot or proxy

Open — sharing your product is on-topic. Member counts are indicative and change over time.

Know the rules

The rules that matter on r/SideProject

Showing your project IS the point of the sub. The bar is that it must be your own work and presented as a build, not a hard sell.

  • Posts must be about something you actually built or are building.
  • Show the project — screenshots, demo, the story — not just a marketing link.
  • Engage with feedback and questions in the comments.
  • No reposting the same launch repeatedly to farm clicks.

Subreddit rules change — always read the current sidebar rules before posting. This is guidance, not a guarantee.

The play

How to actually win on r/SideProject

This is a launch-and-feedback sub, so lead with the build story: what you made, why, the hard part. Early adopters here will try things and give honest feedback — treat it as user research that happens to drive signups, not a billboard.

Built to stay on the safe side

We don't do the things that get you banned

Reddit's 2025 spam crackdown removed roughly 70% of automated posting accounts, and tools that auto-post or operate "managed" accounts are exactly what it targets. FounderReply takes the opposite approach by design.

Your own account, official API

It acts as you through Reddit’s official API — never a scraper, fake persona, or rented account.

Human approval by default

Every draft waits in your queue. Growth comments on others’ threads are hard-capped to require approval.

Value-first, 90/10 by design

It surfaces threads where you can genuinely help and drafts useful contributions — promotion stays the exception.

ToS guardrails enforced

Per-platform automation caps mean the agent can never be set looser than Reddit’s policy allows.

r/SideProject marketing — FAQ

Can I promote my product on r/SideProject?
Showing your project IS the point of the sub. The bar is that it must be your own work and presented as a build, not a hard sell. The safest approach: This is a launch-and-feedback sub, so lead with the build story: what you made, why, the hard part. Early adopters here will try things and give honest feedback — treat it as user research that happens to drive signups, not a billboard.
Will I get banned for marketing on r/SideProject?
You get banned for spamming, not for participating. The fast ways to get removed or shadowbanned are posting promotional content outside the allowed threads, using new or multiple accounts to push links, and posting at bot-like intervals. FounderReply does none of those: it acts on your own connected account through Reddit's official API, drafts genuinely useful contributions, and keeps a human approval step on by default — so what goes out is something you'd be comfortable posting yourself.
Does FounderReply auto-post to r/SideProject?
No — not unless you explicitly allow it, and even then growth comments on other people's threads are hard-capped to require approval. By default every draft waits in your queue for a one-tap yes. We never operate fake or "managed" accounts on your behalf; it is always your account, via the official API.
What's the 90/10 rule on Reddit?
Reddit's widely-cited self-promotion norm is that no more than ~10% of your activity should be promotional — the other 90% should be genuine participation. FounderReply is built around that ratio: it surfaces threads where you can genuinely help and drafts value-first contributions, so your promotional mentions stay the exception, not the pattern.

Show up on r/SideProject the right way.

FounderReply finds the threads worth replying to and drafts a genuinely useful contribution in your voice. You approve every word. It's your account, the official API, and no spam.